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Editorial standards

How we decide what’s worth it

The rules behind every verdict on The Hype Gap: where facts come from, how scores are set, how we use AI, and how we fix mistakes.

Sources

  • Facts come from primary sources first. Prices, opening hours, closures and booking rules come from the attraction’s official site or operator wherever we can reach it. When we can’t, we use a recent, named third-party source and say so.
  • Every fact carries its source. Each fact on a place page links to where it came from and shows when it was last checked.
  • Ratings and review counts come from Google Maps (and Tripadvisor where available), credited on each page. Short review quotes are attributed to their authors and kept under 25 words.
  • When sources disagree (two prices, two closing times), we show both rather than pick one silently, and tell you to check before you go.

Scores

Hype is calculated, not judged: review volume on a per-city scale plus star rating. Reality starts from a four-part rubric (lives up to its fame, value, uniqueness, ease), with the evidence for each part on the page, and then visitor votes take over. The exact formula, weights and thresholds are on How the Hype Gap works.

  • Editorial overrides are rare and labelled. When a Google listing badly undercounts a famous place (a duplicate or reset listing), we set Hype by hand and the reason is stored with the place.
  • Closed places come off the lists. A place that is shut for renovation or redevelopment is removed from the rankings until it reopens, so it can’t top an “overhyped” list for something you can’t visit.

AI and software

We use software, including AI research tools, to gather public information at scale: pulling official prices and hours, reading recent reviews for recurring praise and complaints, and drafting the first version of a place page with its sources attached.

  • AI does not invent facts. Anything that can’t be traced to a source is left out or marked as unverified, never filled in.
  • A person owns the verdict. The scoring rules, the rubric and every published verdict are the editor’s responsibility, and reader corrections are reviewed by a person.
  • Quotes are real. Review quotes are copied from real, attributed reviews and are never written or paraphrased by AI.

Keeping it current

Each place shows the date its facts were last checked. Prices and opening hours change, so readers can confirm a fact (“Still right”) or suggest a fix from the page, and anything flagged is rechecked. Temporary closures and renovations are shown at the top of the page.

Independence

  • No attraction, tour operator, hotel or tourism board can pay for a verdict, a score, a list position, or to remove a review or photo.
  • We don’t accept free tickets, hosted trips or gifts in exchange for coverage. If a visit was ever comped, the page would say so.
  • Booking links go to official sites and earn us nothing. There are no affiliate links on this site.
  • The site is owned and paid for by KraftStories (see ownership and funding).

Reader contributions

Votes, tips and photos go live without an account. Fact changes (prices, hours, closures) wait for an editor, because one wrong price ruins someone’s day. Votes from people verified on site count three times. Abuse, promotion and links aren’t allowed, and three independent reports hide a tip or photo until it is reviewed. The full rules are on the contribute page.

Corrections

If something is wrong, use “Suggest a fix” next to the fact, or email hello@kraftstories.com with the page link and the source for the correct information. We aim to review corrections within two working days. Factual fixes (a price, an opening day) are made directly and the “last checked” date updates. If a correction changes a verdict, we say so on the page.

These standards are owned by Nurullah Gökdoğan, founder and editor. Last updated October 16, 2026.